CBE JU
Circular Bio-based Europe Joint Undertaking
The Circular Bio-based Europe Joint Undertaking (CBE JU) is a €2 billion partnership between the European Union and the Bio-based Industries Consortium (BIC) that funds projects advancing competitive circular bio-based industries in Europe.
Challenge
After their rebranding, the challenge was to design the wireframes for the new CBE JU website. The website should be visually pleasing, in line with the new visual identity and be able to transmit a large amount of information in clear categories and sections.
Solution
In response to this challenge, we took advantage of the circular shapes, and the strong blue and green tones of the new visual identity. We’ve used both to create very clear sections within the website. Real-life photos are integrated inside circular shapes or on the header background to accompany the title and theme.